Mumbai: Complan, one of India\u2019s iconic brands and nutrition expert in the health drink category, today unveiled its new TV Commercial for their brand \u2018Complan with Memory Chargers\u2019 (\u201cComplan Memory\u201d) with its celebrity brand ambassador Viswanathan Anand, the Chess Grand Master and the former World Champion. The TV commercial will be broadcast across television channels countrywide.<\/p>\n
Complan with \u2018Memory Chargers\u2019 has nutrients which are known for their role in brain development and higher order cognitive functions like planning, focusing attention, problem solving, thinking and remembering information. This health drink, available in a delicious chocolate flavour, also has the goodness of almonds (badaam).<\/p>\n
Mrs. Seema Modi \u2013 Managing Director, Heinz India Pvt Ltd highlights Heinz\u2019s commitment to India. \u201cIndia will continue to be a growth driver for H.J.Heinz Company. Complan is our flagship brand and we continue in our endeavor to exceed consumers\u2019 expectations in India. We are delighted to exclusively partner with Mr Viswanathan Anand, who is very selective about the brands he associates with. This is the first time that Complan has tied up with a global sports celebrity. We are absolutely confident that Complan\u2019s association with Grand Master Viswanathan Anand will further enhance the brand\u2019s equity and help us to appeal to a wider audience\u201d.<\/p>\n
Commenting on his association with Complan Memory, Viswanathan Anand, one of India\u2019s most iconic and trusted names in sport, says: \u201cI am selective about the brands I partner with. I would like to be associated with brands that I can trust personally. Heinz over the years has commanded confidence and trust across the globe and I am delighted to be part of this globally well-trusted company.\u201d<\/p>\n
Speaking about Viswanathan Anand as the undisputed choice for Complan Memory, Mr. V. Mohan – Wholetime Director\/ VP-Business Development, Corp. & Legal Affairs & Co. Secretary, Heinz India Pvt Ltd says: \u201cViswanathan Anand personifies hard work, strategic and smart thinking, and a sustained quest for excellence – traits that we as a company are eager to encourage in every Indian child. Viswanathan Anand has such a close semblance to our beliefs and values that he is an undisputed choice for us.\u201d<\/p>\n
Describing the new television commercial, Mr. Abhishek Prasad \u2013 General Manager -Marketing, Heinz India Pvt Ltd says, \u201cChildren today have to store so much in their memory. The right health drink can help bridge gaps in children\u2019s diet, helping them to cope with the day to day demands. The new commercial for Complan Memory depicts this in a simple and entertaining manner. The television commercial features Viswanathan Anand in a playful avatar, bantering with a child and then recommending Complan Memory for helping him cope with academic demands.<\/p>\n
Seema Modi adds \u201cWe are committed to our consumers and endeavor to exceed their expectations through constant delivery on our promise.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
Mumbai: Complan, one of India\u2019s iconic brands and nutrition expert in the health drink category, today unveiled its new TV Commercial for their brand \u2018Complan with Memory Chargers\u2019 (\u201cComplan Memory\u201d) with its celebrity brand ambassador Viswanathan Anand, the Chess Grand Master and the former World Champion. The TV commercial will be broadcast across television channels countrywide.<\/p>\n
Complan with \u2018Memory Chargers\u2019 has nutrients which are known for their role in brain development and higher order cognitive functions like planning, focusing attention, problem solving, thinking and remembering information. This health drink, available in a delicious chocolate flavour, also has the goodness of almonds (badaam).<\/p>\n
Mrs. Seema Modi \u2013 Managing Director, Heinz India Pvt Ltd highlights Heinz\u2019s commitment to India. \u201cIndia will continue to be a growth driver for H.J.Heinz Company. Complan is our flagship brand and we continue in our endeavor to exceed consumers\u2019 expectations in India. We are delighted to exclusively partner with Mr Viswanathan Anand, who is very selective about the brands he associates with. This is the first time that Complan has tied up with a global sports celebrity. We are absolutely confident that Complan\u2019s association with Grand Master Viswanathan Anand will further enhance the brand\u2019s equity and help us to appeal to a wider audience\u201d.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[51],"tags":[],"class_list":["post-19348","post","type-post","status-publish","format-standard","category-out-of-box"],"yoast_head":"\n